News for 'Building Brand'

Wine maker Sula Vineyard eyes double-digit growth on premiumisation

Wine maker Sula Vineyard eyes double-digit growth on premiumisation

Rediff.com24 Jun 2024

Raising toast to 25 successful years, India's largest wine maker Sula Vineyard is eyeing a sustained double-digit growth in revenue over the next five years, buoyed by growth in the premium and elite categories and expansion of its new ranges. It was during Covid that the vineyards shifted focus to its own brands and pivoted towards growing the premium and elite segment of the market.

'Rural demand for FMCG would come up in next quarter'

'Rural demand for FMCG would come up in next quarter'

Rediff.com15 Jun 2024

'We are seeing signs of improvement in rural overall in terms of demand, but I would still keep my fingers crossed.'

How Much Do Indians Spend On Weddings?

How Much Do Indians Spend On Weddings?

Rediff.com22 Jul 2024

An average Indian couple spends around 2x on weddings versus education (pre-primary to graduation).

India's Twitter rival Koo shuts down

India's Twitter rival Koo shuts down

Rediff.com3 Jul 2024

In a post on LinkedIn, co-founders Aprameya Radhakrishna and Mayank Bidawatka announced that the platform will be discontinuing its services to the public, as talks for a partnership with multiple larger internet companies, conglomerates and media houses did not yield the desired outcomes.

Au revoir, brands?

Au revoir, brands?

Rediff.com1 Aug 2019

The current focus on data to measure marketing success could herald the end of an era -- or the beginning of a hype cycle, says Ajit Balakrishnan.

How Well Has Akshay Remade South Movies?

How Well Has Akshay Remade South Movies?

Rediff.com27 Jun 2024

From the 'khiladi' brand of movies rocking his boat to a love for starring in biopics and scripts inspired by true stories to headlining endless remakes of South Indian hits, there's a pattern to the man and his methods.

Penny Stocks That Could Have Made You A Millionaire

Penny Stocks That Could Have Made You A Millionaire

Rediff.com27 Aug 2024

Had you invested Rs 10,000 each in JSW Steel, Titan Company and Bajaj Finance 20 years ago, when they were just penny stocks (trading below Rs 10), you would have become a millionaire by now.

'Can We In Our Businesses Set An Example?'

'Can We In Our Businesses Set An Example?'

Rediff.com10 Oct 2024

'I think some of us, like Mukesh Ambani, myself and those of us who head industrial units, ought to really focus on what we can really do to make the world a safer place, maybe 50 or 100 years from now.' 'For instance, how can we deal with climate change and global warming, right now?' 'The effects of it may not be felt now; in fact, we may pay a price for it today, but it will help the generations to follow.'

Drug controversy has not dented Shah Rukh Khan's popularity as brand: Experts

Drug controversy has not dented Shah Rukh Khan's popularity as brand: Experts

Rediff.com26 Oct 2021

Shahrukh Khan is one of India's most loved "human brands", and while the drug controversy may have paused his endorsement engagements, it has not dented the superstar's popularity among corporate, as per industry experts. Right after the controversy around his son's arrest in an alleged drug case broke out, many companies halted ads featuring King Khan. Many of them are now back on screens.

ITC's success: A unique brand building experience

ITC's success: A unique brand building experience

Rediff.com23 May 2011

Late entrant ITC is making competition count in the Rs 29,000-crore (Rs 290 billion) personal care industry.

Sights And Dazzle Of Japan

Sights And Dazzle Of Japan

Rediff.com25 Jun 2024

Tokyo -- the songs Japan, Love In Tokyo and Sayonara from the 1966 Hindi film automatically pop up in the mind -- is buzzing and crowded like any other metropolis, discovers Deepa Gahlot. The modern apartment blocks are built cheek by jowl, so close together that one can open the window and borrow sugar from the neighbour in the next building. One of the fears of the Indian traveller is the unavailability of vegetarian food. Every city and town in Japan has an array of Indian restaurants that serve every variety of cuisine, right from Gujarati to Punjabi to Andhra and Kerala meals.

Time To Shut Down Coaching Classes?

Time To Shut Down Coaching Classes?

Rediff.com24 Aug 2024

The coaching-tuition-profiteering model built on the back of a broken education system is a scandal and an abomination, and must go, asserts Shekhar Gupta.

How FarmDidi Is Changing Lives

How FarmDidi Is Changing Lives

Rediff.com20 Sep 2024

Each bottle of pickle that leaves FarmDidi, headed to a consumer, has a little kahani behind it -- it's linked to the tale of a life, the life of a simple, striving village woman who created it, and that's what gives Manjari Sharma satisfaction and happiness.

Harley, Triumph blaze a trail, give Enfield a tough ride

Harley, Triumph blaze a trail, give Enfield a tough ride

Rediff.com19 Feb 2024

It has been seven months since the iconic motorcycle manufacturers, Harley-Davidson and Triumph, embarked on their journey in India with the backing of partners Hero MotoCorp and Bajaj Auto. According to data shared by the Indian majors, both brands are already creating ripples in the above 350cc category. The increase in sales has prompted a ramp-up in production and even the doubling of retail touchpoints for one of them.

From cricketer to style icon: K L Rahul launches streetwear brand

From cricketer to style icon: K L Rahul launches streetwear brand

Rediff.com16 Apr 2018

The cricketer launched an online cult streetwear brand.

Sonu Sood appointed brand ambassador for Kejri scheme

Sonu Sood appointed brand ambassador for Kejri scheme

Rediff.com27 Aug 2021

Actor Sonu Sood will be the brand ambassador of the AAP government's 'Desh ka Mentor' programme aimed at providing guidance to students on career choices, Delhi chief minister Arvind Kejriwal said on Friday.

Growth slowdown, valuations near-term hurdles for DMart

Growth slowdown, valuations near-term hurdles for DMart

Rediff.com2 Apr 2024

Discount retailer DMart (Avenue Supermarts) hit its highest levels in a year and a half last week and is up over 11 per cent in the last one month. The company depends on low operating costs to offer the lowest prices to consumers, which enables sales velocity and scale, further reducing costs. This virtuous feedback loop has helped DMart gain market share in a sector dominated by unorganised stores.

Coffee Aroma Is Spreading Across India

Coffee Aroma Is Spreading Across India

Rediff.com16 May 2024

India has been a tea sipping society. But the aromatic wave of coffee culture is wafting across it.

Cola, beverage, ice cream makers expect surge in sales as temp soars

Cola, beverage, ice cream makers expect surge in sales as temp soars

Rediff.com11 Apr 2024

With a gradual rise in temperature and the start of heatwave, FMCG and dairy firms selling cola-based fizz drinks, juices, mineral water, ice creams and milk-based beverages expect a spike in sales and have ramped up their production and stocks to meet the anticipated consumer demand. The makers are launching new products keeping in mind the evolving consumer preferences and also investing substantially on promotions and expansion of the channels this season, company executives of beverage and ice cream makers said. Beverages major PepsiCo said summer months are naturally the most favourable season for its category and it is "optimistic" that its portfolio of brands will continue to delight consumers during the period.

The Fish That Sold For Rs 1 Lakh!

The Fish That Sold For Rs 1 Lakh!

Rediff.com22 Nov 2022

Every week, we bring you fascinating videos, chosen by you, through your likes.

How Quick Commerce Is Changing Shopping

How Quick Commerce Is Changing Shopping

Rediff.com4 Mar 2023

'The focus on easier access and faster delivery is creating a new consumption pattern that allows consumers to satisfy their last-minute cravings and restock essentials at the click of a button.'

Brand Dhoni in 2025: Boom or bust?

Brand Dhoni in 2025: Boom or bust?

Rediff.com1 Sep 2020

Will retirement bedim the sparkle of Captain Cool, asks ad guru Sandeep Goyal?

How To Start A Business: 14 Tips

How To Start A Business: 14 Tips

Rediff.com1 Apr 2024

Business success often involves a combination of planning, implementation, and continuous learning, says rediffGURU Harsh Bharwani.

Williamson's ton puts South Africa on the brink

Williamson's ton puts South Africa on the brink

Rediff.com6 Feb 2024

Williamson's 109 from 132 deliveries on another sun-kissed day at Mount Maunganui made him only the fifth New Zealander to score a hundred in each innings of a Test.

What new UK PM Keir Starmer's win means for India

What new UK PM Keir Starmer's win means for India

Rediff.com5 Jul 2024

'What my Labour government will seek with India is a relationship based on our shared values of democracy and aspiration. That will seek a free trade agreement (FTA), we share that ambition, but also a new strategic partnership for global security, climate security, economic security'

Even Manoj Bajpayee Can't Help Bhaiyya Ji

Even Manoj Bajpayee Can't Help Bhaiyya Ji

Rediff.com24 May 2024

A film with a one-line plot, needed a lot more pizzazz, whistle-worthy dialogue, and a large-than-life, invincible protagonist. Karki makes a Rajinikanth kind of actioner (Bhaiyya Ji fights with a bidi in his mouth) but with a realistic soul, and falls between two boats.

UK's Superdry to sell South Asia IP assets to Reliance for 40 million pounds

UK's Superdry to sell South Asia IP assets to Reliance for 40 million pounds

Rediff.com4 Oct 2023

UK fashion retailer Superdry on Wednesday said it will sell its intellectual property assets in South Asia to Reliance Retail for 40 million pounds (Rs 402 crore) through a joint venture. Superdry, whose fashion line mostly includes sweatshirts, hoodies and jackets, will own 24 per cent of the joint venture while Reliance Retail, India's largest retailer, will have the remaining 76 per cent. Under the agreement, Superdry's brand IP assets in South Asia will be permanently transferred to the new JV entity.

Top 10 Skills To Succeed At Work

Top 10 Skills To Succeed At Work

Rediff.com26 Mar 2024

Digital literacy is emerging as the professional language of 2024. It is the ability to process complex data sets, deploy critical communication technologies appropriately and validate your importance at your workplace, explains Jagdeep Kochar, managing director, Baker & Taylor India.

HUL Q4 profit dips 1.53% to Rs 2,561 cr

HUL Q4 profit dips 1.53% to Rs 2,561 cr

Rediff.com24 Apr 2024

FMCG major Hindustan Unilever on Wednesday reported a 1.53 per cent decline in consolidated net profit to Rs 2,561 crore for the fourth quarter ended March 31, 2024 due to factors such as deflation and softening of commodity prices. The company had posted a net profit of Rs 2,601 crore in the year-ago period, according to a regulatory filing from HUL. Net sales of Hindustan Unilever Ltd (HUL) were almost flat to Rs 15,013 crore in the March quarter.

No Indian brand among top 100 in the Brand Finance list

No Indian brand among top 100 in the Brand Finance list

Rediff.com5 Feb 2018

Indian names that figure on the list, but lower down the pecking order include Tatat (101). Airtel (rank: 252), Infosys (287), Life Insurance Corporation of India (292), State Bank of India (334), HCL (390), Indian Oil (427), Reliance (445) and Larsen & Toubro (464).

Charged-up: Bengaluru takes top spot in electric car registrations

Charged-up: Bengaluru takes top spot in electric car registrations

Rediff.com18 Jun 2024

Bengaluru outpaced Mumbai, Delhi, and Pune in 2023 to become India's leading city for electric car registrations. The city's tech-savvy workforce, increased acceptability, zero road tax, subsidised electricity for EV charging, and a wide charging station network contributed to this surge. Electric car registrations in Karnataka's capital surged more than threefold in 2023 to 8,690 units, overtaking the growth witnessed in the other three cities, according to data from Jato Dynamics

Guruvayoorambala Nadayil Review: Prithviraj, Basil Elevate Bromance

Guruvayoorambala Nadayil Review: Prithviraj, Basil Elevate Bromance

Rediff.com17 May 2024

Guruvayoorambala Nadayil is a no-holds-barred, silly comedy that will keep you glued to the screen even when the going gets tough towards the end but the smile on your face will not leave, observes Arjun Menon.

VinFast kicks off Tamil Nadu unit construction, seeks cut in import duty

VinFast kicks off Tamil Nadu unit construction, seeks cut in import duty

Rediff.com26 Feb 2024

Vietnam-based electric vehicle maker VinFast, a rival of Tesla in the global market, has set foot in India and began work on building its Rs 16,000 crore EV manufacturing facility at Thoothukudi in Tamil Nadu. The company has already sought a reduction in import duties on its cars for about two years until customers get familiar with the brand and its unit in the state. The global major kicked off the construction of the first phase of its integrated EV hub, which may see Rs 4,000 crore of investment initially and will create more than 10,000 jobs.

India's internet economy likely to reach $1 trillion by 2030: Experts

India's internet economy likely to reach $1 trillion by 2030: Experts

Rediff.com17 May 2024

India's internet economy is estimated to reach $1 trillion by 2030, primarily due to e-commerce, which is expected to be worth $325 billion and rank third globally, according to industry experts. Last year marked a crucial turning point for India's e-commerce sector, with notable changes in consumer trends, technology, and regulations. InGovern Research Services, a leading corporate governance advisory firm, hosted a virtual roundtable to deliberate on the notable developments in India's e-commerce sector in 2023, with a particular focus on the essential role of customer trust in fueling its ongoing expansion.

Wimbledon PIX: Sun snuffs out Raducanu's renaissance

Wimbledon PIX: Sun snuffs out Raducanu's renaissance

Rediff.com8 Jul 2024

IMAGES from Day 7 of the Wimbledon Championships, at the All England Lawn Tennis and Croquet Club, London, on Sunday.

How Do We Prepare For LA 2028? We Don't.

How Do We Prepare For LA 2028? We Don't.

Rediff.com15 Aug 2024

You don't prep for 2028 but for 2040, or even 2044. Sustained sporting excellence is based on mass support, grassroots development, and funding - and it is this trifecta India needs to work on, systematically, asserts Prem Panicker.

How HUL plans to serve the customers of tomorrow

How HUL plans to serve the customers of tomorrow

Rediff.com11 Dec 2023

Hindustan Unilever (HUL)'s decision to split its beauty and personal care division and place a renewed focus on digital has been driven by its aim to serve the consumer of tomorrow, say analysts and brand experts. HUL managing director and chief executive officer Rohit Jawa is looking to make the company 'future ready', and while these bets are not for the short-term, they will eventually pay off as the Indian consumer is young and digital friendly, they add. "Rohit Jawa comes with digital experience and he is preparing to steer HUL into serving the future consumer who is more digital friendly," said Sachin Bobade, vice-president at brokerage firm Dolat Capital.

How Zetwerk is shaking up India's smart TV market

How Zetwerk is shaking up India's smart TV market

Rediff.com11 Oct 2023

Zetwerk is not exactly a household name, but this unicorn, boasting revenues of Rs 11,450 crore as of last year, is among the top four electronics manufacturers in India. The startup is capitalising on a notable trend in smart TV sales - fall in collective shipments from top brands like Xiaomi, Samsung, LG and an uptick in the market share of smaller, regional, and online brands. Emerging as a key Electronics Manufacturing Services (EMS) player, Zetwerk operates a plant in Haryana that caters to 10 per cent of the country's overall smart TV production capacity.